If there’s one thing I refuse to do when running ads, it’s guessing. You know what I mean, right? When you pour money into campaigns, check ROAS, and hope it all makes sense. But if you’re not tracking th…

Imagine this: You’re launching a new business and need to establish a strong online presence. You need a well-designed website, an SEO strategy to get found on Google, engaging social media content, a sol…

As one of my passion projects this 2025, I am starting my own online store. I already have stocks of general merchandise imported from China and clothing bought wholesale in Taytay. I'm also thinkin…

As a virtual assistant or an aspiring freelancer, your effectiveness often hinges on your ability to communicate clearly and concisely with AI tools. Writing effective prompts is an essential skill tha…

Hey, lovely readers! It's been a while since I shared a template, and now, I want to share a tracker that took way too long for me to create: an A/B Test tracking template . In the dynamic landscape…

As digital marketers, I'm pretty sure you've come across the term cross-channel marketing. But what is cross-channel marketing? Cross-channel marketing refers to the practice of using multiple c…

The world of digital marketing is constantly evolving, and it can be hard to keep up with the latest trends and predictions for the future. In this blog post, we'll take a look at some of the digital …

With 2022 closing in the books, it's time to look ahead to what's next. As we head into a new year, it's time for me, as a Digital Marketing Manager, to take stock of where we are and where …